Navionics Announces New HotMaps Line-up

Navionics Announces New HotMaps Line-up

16 February 2006Category:NavionicsHotMapsPremiumUSAFresh Water chartsCanada

Wareham, Mass. – Navionics, the leader in electronic charting and navigation data, announced today two new fresh water cartography products: HotMaps Premium and Hot Maps USA. With over 8000 lakes and waterways, HotMaps Premium contains the largest number of lake charts available and includes the first-ever Canadian electronic charts. HotMaps USA, second only to HotMaps Premium in number of lakes available, provides the 3000 most popular US lakes and waterways on one convenient plug-and-play memory card.

HotMaps Premium is designed for tournament and serious anglers who demand the greatest level of detail and accuracy from their charts. Exclusively for HotMaps Premium, Navionics surveyed 150 key lakes in ultrahigh-resolution resulting in over 30x the level of detail found on Department of Natural Resources (DNR) maps and the highest level of detail available on any existing charts. With one-foot contours, these key lakes provide fishermen with unparalleled information on bottom features that hold fish and the best path available to reach them. All other HotMaps Premium lakes provide two and three-foot contours and Navionics renowned accuracy. HotMaps Premium’s exclusive Canadian lake coverage opens up chartplotter use on Canada’s waters improving anglers’ ability to target fish. In addition, many Premium charts identify structure elements that hold fish, such as reefs and vegetation; and local amenities, such as marinas and boat ramps to improve fishing excursions.

HotMaps USA is designed for recreational anglers who fish major lakes throughout the US. Featuring two and three-foot contour lines, the cartography offers a high-level of detail and Navionics accuracy for 3000 key lakes. Developed from public and exclusive private sources, HotMaps USA also include additional structure and transition information to help boaters identify likely fish locations.

“Electronics charts are quickly becoming one of the most important items in a freshwater fisherman’s arsenal,” said Bob Moshiri, vice president of sales and marketing, Navionics. “With unrivaled accuracy, expanded US coverage and Navionics exclusive Canadian coverage, Navionics HotMaps Premium and USA are the only logical choices for people who want to catch more fish.”

HotMaps Premium is available in four US regions and one Canadian region, on both Secure Digital (SD) or Compact Flash (CF) cartridges; HotMaps USA’s 3000 lakes are distributed on one SD or CF cartridge. Both products are pre-programmed for out-of-the-box plug-and-play use.

Availability:
HotMaps Premium and HotMaps USA are currently available for purchase at authorized Navionics dealers and distributors throughout the United States and Canada, and priced at US$149.99 and US$129.99 respectively. For more information on HotMaps products, compatible chartplotters, or to learn more about Navionics and its entire product line, contact 800-848-5896 (toll-free) or visit www.navionics.com.